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ABOUT TRUTHDIG

Winner of the 2011 Webby Award for Best Political Blog

  • Launched in November 2005, Truthdig is a Web magazine that provides expert coverage of current affairs as well as a variety of thoughtful, provocative content assembled from a progressive point of view.
  • Truthdig provides a refreshing way of searching for the truth, featuring original reporting and commentary by some of the most influential journalists and authors of our time. The site seeks to challenge conventional wisdom by "drilling beneath the headlines" with a wide range of material, including extensive "digs", reports, interviews, columns, videos and political cartoons.
  • Co-founded and edited by Robert Scheer, celebrated author, newspaper reporter, and columnist with the San Francisco Chronicle, as well as the "left" on public radio's Left, Right & Center, Truthdig won the 2013 Webby Award for Best Political Website, and was named best website in 2011 by the Los Angeles Press Club's Southern California Journalism Awards. Other core Truthdig team members include Zuade Kaufman, publisher; Peter Scheer, managing editor; and Tracy Bloom, assistant editor.
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Over 1 Million Unique Visitors Per Month

  • 1.65 million visits in March 2013, according to Google Analytics
  • Truthdig's audience is loyal to the site, with 84% visiting at least once a week and 67% visiting several times a week

Truthdig's readers are affluent and well educated*

  • 70% of visitors are college graduates, with 40% holding a graduate degree


  • Median income is between $50,000 and $75,000 -- higher than the national U.S. average of $36,300 (2006, Bureau of Economic Analysis)
  • 64% classify themselves as progressive-minded
*Truthdig Readership Survey, June 2013

Truthdig's readers are active consumers

  • 50% purchased something online in the last month
  • Books, airline tickets, clothing, apps, computer hardware or software, and E-books are the most popular items


  • Truthdig consistently reaches top U.S. urban markets:
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Truthdig's readers are politically active -- and vote*

  • 80% said they planned to vote in the 2016 presidential election


  • Approximately two-thirds have donated money to a non-profit or written online letters to representatives
*Truthdig Readership Survey, June 2013.

HOW TO PLACE AN AD WITH TRUTHDIG

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2,090

3,740

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760

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4,080

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GENERAL ADVERTISING CONTENT GUIDELINES

All online advertising content, including content running through third-party code, must meet standards set by Truthdig. Content of online advertising may be returned for revision or be rejected outright if it:

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  6. Promotes investments or presents advertisements that do not comply with applicable federal, state and local laws and regulations.
  7. Constitutes a political advertisement that does not identify the paid sponsor in every frame of the ad.

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